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Meconomy - How to reinvent ourselves for the future of work

von: Markus Albers

epubli, 2011

ISBN: 9783869318851

Format: ePUB

Kopierschutz: frei

Windows PC,Mac OSX geeignet für alle DRM-fähigen eReader Apple iPad, Android Tablet PC's Apple iPod touch, iPhone und Android Smartphones

Preis: 3,99 EUR


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Meconomy - How to reinvent ourselves for the future of work


Sometimes being thrown off course is the only way to find out where you really stand. The current economic crisis has demonstrated that the rules and values that had previously offered security to our parents are vulnerable to change. These include the daily trip to the office, the lifetime job, the big corporate brands and the pension. All these seemingly constant features of our parents' everyday life are now simply battered or obsolete. Welcome to the Meconomy: Here we can turn our hobbies into a career and move the center of our lives to where we are happiest and most productive. We position ourselves as a brand and never stop learning. This consequently allows us to feel and act independently for the first time. Although this life can be exciting and fulfilling, not everyone will be able to live it. The Meconomy splits society in the middle. By combining interviews with renowned experts in the field, case studies and the latest research, this book explains how to prosper in a new working environment using life hacking, personal branding and global mobility.

Markus Albers lebt als freier Journalist und Sachbuchautor in Berlin. Er ist Korrespondent der Zeitschrift Monocle, schreibt für Brand Eins, Die Zeit, GQ und AD. Seine Arbeiten wurden auch in Vanity Fair, Spiegel, Stern, SZ-Magazin und der Welt am Sonntag veröffentlicht. Außerdem entwickelt er neue Print- und Online-Formate für Verlage und Agenturen. Sein neues Buch 'Meconomy' ist gerade erschienen. Das erste, 'Morgen komm ich später rein', war ein Manager-Magazin- und getAbstract-Bestseller. Beide wurden vielfach besprochen.