What's Mine Is Yours - The Rise of Collaborative Consumption

Amidst a thousand tirades against the excesses and waste of consumer society, Whats Mine Is Yours offers us something genuinely new and invigorating: a way out. Steven Johnson, author of The Invention of Air and The Ghost MapA groundbreaking and original book, Whats Mine is Yours articulates for the first time the roots of "collaborative consumption," Rachel Botsman and Roo Roger's timely new coinage for the technology-based peer communities that are transforming the traditional landscape of business, consumerism, and the way we live. Readers captivated by Chris Andersons The Long Tail, Van Jones The Green Collar Economy or Malcolm Gladwells The Tipping Point will be wowed by this landmark contribution to the evolving ecology of commerce and sustainability.