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Coping with Retail Giants - Gaining an Edge Over Discounters
A. Samli
Verlag Palgrave Macmillan, 2015
ISBN 9781137476340 , 209 Seiten
Format PDF
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Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.
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