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The Spread of Yield Management Practices - The Need for Systematic Approaches
Fabiola Sfodera
Verlag Physica-Verlag, 2006
ISBN 9783790816723 , 154 Seiten
Format PDF, OL
Kopierschutz Wasserzeichen
Geräte
Preface and introduction, Table of contents
Part I Some strategic aspects of a YMS implementation management system. A case study of a 4 Ciiain Hotel
Part II Yield management: new applications
Part III Information instruments for a YMS in the hospitality industry
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